Broadcasting in English, FM96 features a contemporary music and entertainment format primarily targeting younger audiences under the age of 30 in Fiji.
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Over the past 40 years, Communications Fiji Limited has carefully developed each of its stations to serve specific market segments and audience groups. Our goal is to maximise both the number of people engaging with our brands and the time they spend with our content.
Across all stations, we connect with audiences on air, online through our websites and social media platforms, and in person through a strong presence at community events and activations of all sizes.
BBC Media Action’s 2025 research found CFL stations were the most listened to among respondents.
Broadcasting in Hindustani, Navtarang primarily serves Fiji’s Indo-Fijian community and is the leading radio station in this key advertising market.
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Broadcasting in the iTaukei language, Viti FM primarily targets Fijian audiences aged 25 to 45, offering a mix of music, entertainment and culturally relevant programming.
Visit WebsiteBroadcasting in English, Legend FM features a classic hits music format, primarily targeting mature audiences aged 30 and above, with a mix of nostalgic favourites, entertainment and engaging programming.
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This station was launched to meet the needs of the Hindustani Public Service Contract and so has more of a community rather than commercial focus. Radio Sargam also features an older music format so compliments Navtarang.
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